Undergraduate Programs in Abilene, TX

Innovate the Economic World:

College of Business

ACU’s College of Business trains you to become an innovative problem-solver and skilled professional in today’s dynamic business world. Develop the skills to lead teams, analyze markets, and drive financial success while upholding ethical practices. Get ready to make a lasting impact in finance, marketing, management and communication.

Business Programs

ACU’s College of Business Administration offers a diverse range of programs designed to teach you the technical skills, strategic thinking, and ethical leadership you need in today’s global economy. Through hands-on learning, internships, and mentorship from industry professionals, you are prepared to step confidently into the industry and organization of your choice. No matter your passion, we provide the tools to turn your ambition into success.

Available Programs

Accounting (BBA)

ACU’s Bachelor of Business Administration in Accounting provides you with a strong foundation in financial analysis, taxation, and auditing. You gain in-demand accounting skills that make you an asset in any industry and organization. Learn more.

Advertising/Public Relations (BS)

The Bachelor of Science in Advertising and Public Relations blends creativity with strategy to prepare you for impactful careers in brand management, corporate communication, and media management. You refine your skills in communication design, Ad and PR campaign development, and copywriting, so you can craft compelling messages that connect with audiences. Learn more.

Communication (BS/BA)

Effective communication is essential in every industry. ACU’s Bachelor of Science or Bachelor of Arts in Communication equips you with foundational skills in organizational communication practices that are utilized in a variety of industries. Whether pursuing careers in public relations, corporate communication, or nonprofit event communication, we prepare you for whatever avenue you choose. Learn more.

Finance (BBA)

The Bachelor of Business Administration in Finance teaches you how to navigate the complexities of financial markets, investment strategies, and risk management. With a strong foundation in financial analysis and ethical decision-making, you can pursue careers in commercial banking, financial planning, corporate finance, and investment analysis. Learn more.

Management (BBA)

ACU’s Bachelor of Business Administration in Management provides you with the skills and strategy to lead teams, drive innovation, and make sound business decisions. This program emphasizes leadership, entrepreneurship, and organizational effectiveness to prepare you for roles in diverse business-related industries. Learn more.

Marketing (BBA)

In today’s market, businesses and organizations need to implement a multitude of marketing strategies to connect with their consumer bases. The Bachelor of Business Administration in Marketing provides you with insight on consumer behavior, market research, and brand strategy to execute marketing campaigns, analyze trends, and engage your audience in impactful ways. Learn more.

About ACU

Abilene Christian University is a diverse, welcoming, academically rigorous community redefining what it means to be a Christian university in the 21st century.


Founded in 1906, ACU provides a hub of rigorous academic excellence committed to innovative, energized learning, and student success. When you step on campus, you join a devoted community of thinkers and learners dedicated to unlocking the power of potential and creating the solutions that address the opportunities of today and tomorrow.

  • 4,000+ Undergraduate students from 50 states and 56 nations
  • 88 Undergraduate majors
  • 77 Master's Degree Programs
  • 5 Doctoral Programs
  • 272-Acre World-Class Academic Campus
  • 13:1 Student-faculty ratio

Awards

One of America's Best Colleges

Recognized as one of America's Top Online Colleges for the third consecutive year by Newsweek and Statista Inc., ACU proudly stands among the nation's premier online institutions. Seamlessly combining a top-tier education with the flexibility of an online format, ACU Online offers you a transformative learning experience. Discover the perfect balance of academic excellence and online convenience as you chart your course to success with ACU.

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1600 Campus Court, Abilene, TX 79601